TV Meadowhall
Client
Meadowhall Centre
Description
Execution – We make a half hour magazine program for Meadowhall every week and it’s all about communication. We talk to the Meadowhall Marketing department to find out their seasonal objectives, the kind of feel they wish to create and how we can best achieve synergy with the Centre’s Marketing initiatives. The next thing we do is talk to retailers … find out what’s new, what’s hip and what’s going on. After all that, we sit down and create a script - filling it with fashion, gadgets and Centre Events.
To enhance our original content, we add a little glamour, with pop videos, movie reviews and Celeb gossip. The result is a Supermall TV station that can be easily compared to any light entertainment seen on ‘proper’ telly. Making a programme that communicates Marketing objectives … advertises products … and is entertaining and enjoyable. It’s an achievement everyone here at Visualis is very proud of. This cut-together showcases some of the fun we had in 2008.
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