Jack's Jackpot

Client

Bluebell Wood Hospice

Description

Bluebell Wood Children’s Hospice was nothing but a dream when we first met their fund raisers. All they had was planning permission, a famous face and great little kid, called Jack, to help them raise the money and build this much needed Hospice. We worked closely with their team to ensure the appeal video had the right feel and the right effect. As we only had a limited time with or famous face, Chris Walker (Coronation Street, The Bill, Red Riding) our schedule needed to be slick, and Chris’ on-screen time had to be effective. We choose to split the lines into sections and had Chris deliver then while constantly on the move – meeting Jack along the way

The shoot was fast, the style was dynamic and the information was effective. We are also pleased to report Bluebell Wood is now fully operational and young Jack made a full recovery from his illness.